Step-by-Step Process

For Builders - Launching a Campaign

Step 1: Sign Up & Setup

• Create account on ProductClank Arena
• Submit product information
• Verify business details

Step 2: Define KPIs

Minimum goals to unlock prize pool. Examples:

• "Minimum 10,000 signups from community referrals"
• "First $100K in revenue"
• "1,000 paying customers"

Make goals achievable but meaningful.

Step 3: Structure Rewards

Define what communities earn for success. Options:

• Fixed amount (e.g., "First $100K revenue")
• Percentage of time period (e.g., "50% of first 6 months")
• Ongoing percentage (e.g., "30% of lifetime revenue")

Step 4: Launch Pre-Launch Party

• 3-day event where early backers participate
• They contribute to earn pro-rata share of 30% token supply
• Creates initial liquidity and awareness

Step 5: Go Live

• Product launches publicly
• Community promotion activates
• Track progress in real-time on-chain