Distribution squads

Launch your
distribution squad.

Launch with people who believe in you and your product. Find and reward the real people who already talk about your space, and grow with them.

Free to set up. You only pay when you back your squad.
What a squad does

Real people, posting for your product.

A squad is a group of real people who post about your product from their own accounts. You choose the job. You pay only for work you approve.

01 / 03

Creates its own content

Squad members make short videos and posts about your product, in their own words, from their own accounts.

  • You set the brief and the bar
  • You approve each piece before it is paid
Illustration

Ravi@ravi_films 路 3h

Planned a whole week of shoots in Northsky. Here is the honest 30-second version 馃憞

0:30
24 11 412 14.2K
02 / 03

Posts your launch

On launch day, your squad replies to your post, quotes it and reposts it. Your launch reaches real people in its first hours.

  • Each reply, quote or repost is checked against your post
  • Works for any post you want seen
Illustration

Dana 路 Northsky@dana_northsky 路 2h

Northsky is live. Plan a week of shoots in ten minutes. Free for the first month.

48 37 520 21K

Jess@jess_makes 路 1h

I used this for my last three shoots. The shot list alone saved me an afternoon.

Dana 路 Northsky@dana_northsky 路 2h

Northsky is live. Plan a week of shoots in ten minutes.

03 / 03

Joins the conversations about your space

We find the posts where people ask about your space. A squad member answers with a real mention of your product. This runs every week, not only on launch day.

  • People find you where they already talk
  • Each member picks only the posts they can answer honestly
Illustration

Theo@theo_shoots 路 40m

What do you all use to plan shoot days? My spreadsheet is falling apart.

19 2 64 3.1K

Maya Builds@maya_builds 路 12m

@theo_shoots I moved to Northsky last month. Shot lists, call times and locations in one place. Worth a try.

Two ways to get a squad

Hire one, or build your own.

Hire a ready squad

A squad that already posts in your niche.

Pick a squad by niche, from the creators we work with. Send us your budget and dates. We agree the brief with you and the squad, and run the hire.

  • Squads of 5, 10 or 20 creators, from $99
  • Reward pool from $1,000, 100% to the squad
  • 0% platform fee on hires booked by Dec 31 (normally 10%)
  • Nothing is charged before you agree to the brief

Build your own squad

Your own believers, found for you.

Write a brief in Brief Studio. Our scouts find and invite the people who already talk about your space. You set the rewards and approve the work.

  • Scout package $49 (launch price)
  • Rewards are your call, 100% to your squad
  • Paid only for work you approve
Why a squad

Everyone's a creator now. Believers are rare.

Ads and one-off creator posts get you more content in a feed already full of it. A squad gets you people who care that you win.

Ads and one-off creator postsA distribution squad
Strangers paid per postPeople who already post about your space
Content that reads like an adReal people, from their own accounts, in their own words
Cold outreach to creator listsPicked for you: invited by our scouts, or a ready squad in your niche
Paid upfront, whatever they deliverPaid only for work you approve
How it works

Five steps to a squad that ships.

Step 1 路 Write the rally call

Paste a link. Get the brief your squad works from.

Give us your product URL, what matters to you, and what your squad makes: short videos or posts on X. We write the full brief: who you're for, the line to land, what to make, the must-includes and how work is scored. Edit any word.

Illustration

Product URL

Guidelines: for busy teams, show the free plan, keep it funny.

More on building your own squadThe full walkthrough video, and how our scouts form your squad.

Walkthrough

The whole flow, in 52 seconds.

How a squad forms

A cold pitch gets ignored. A personal invite gets a yes.

  • Our scouts find people already posting about your space, with an audience of 1K to 10K and real engagement.
  • A scout invites each one personally: in public under their own post, or directly with a scout link. It reads as a compliment, not a pitch.
  • Every invite points to your rally call, so joining your squad is one tap away.
  • One invite per person, ever. We reward the scouts ourselves: 100% of your rewards stay with your squad.
Illustration

Jess@jess_makes 路 5h

Hot take: the best product videos are 20 seconds of someone actually using it. No logo intro, no music bed.

31 12 340 9.8K

Robin@robin_ships 路 2m

@dana_northsky @jess_makes already makes the no-fluff demos you want. Worth having in your squad 馃憞

Dana 路 Northsky@dana_northsky 路 1d

We're looking for people who love what we build and want to help us spread the word. Make one short video about Northsky: $20 for every video that meets the bar, $200 for the best.

2 0 9 410

Dana 路 Northsky@dana_northsky 路 1m

@jess_makes would love to have you in the squad. Everything's in the quote.

Pricing

Our fee, plus rewards for your squad.

Both ways work the same: you pay our fee, and you set a reward pool. 100% of the pool goes to the squad, paid only for work you approve.

Build your own squad

Launch price 路 first 50 campaigns

$99$49

scout package, one time

What it covers

Our scouts find and invite up to 72 people who already talk about your space, over three days.

Rewards

Your call. Short videos: a fixed reward for each video that meets your bar, plus a top prize. Posts on X: the approved posts with the most reach win.

Fee on rewards

0%. 100% of the rewards go to your squad.

Hire a ready squad

0% fee 路 booked by Dec 31

from$99

squad fee, by size

Squad fee

$995 creators$24910 creators$49920 creatorsWe find, brief and review the creators.

Rewards

A reward pool from $1,000, 100% to the squad.

Fee on rewards

10%0% on hires booked by Dec 31. Nothing is charged before you agree to the brief.

Setting up your squad page is free.