Borrow authority until you have your own.
Growing an account from zero? Quote the people your audience already listens to, and add something useful on top. We find their clearest claims and draft your take. You read it, edit it and post it.
First run free · then $19/month for the weekly run · cancel any time
Priya Shah on onboarding: most users decide in the first session, not the first week. How we act on it: 1. Cut setup to one screen 2. Show a real result before asking for anything 3. Email day 2 only if they never reached that result
Priya Shah @example_founder
From this week’s podcast: activation is decided in session one.
Their clip · plays from their account
Their clip gets the stop. Your take gets the follow.
A new account has no reason to be noticed. A known person making a clear claim does: people already care what they say.
So you put their moment in front, and you put your value under it: a workflow, a breakdown, a disagreement, an example. People stop for them, then read you, save your workflow and reply to your take. Do this often with good moments and your account becomes the place that adds something useful on top.
Anyone can do this. Here is how.
Five steps. You can run every one by hand. The tool does the slow ones, so your time goes into the take.
- Step 1
Pick 10–20 people
By hand
Think of who has attention AND credibility in your niche. Check each one is still active.
With the tool
Suggest people finds the voices your audience listens to, and checks that each account exists. You keep the ones you want.
- Step 2
Search their podcasts, interviews and talks
By hand
Go through their feeds, podcasts, YouTube and Spaces for topics your audience cares about. This is the slow part.
With the tool
One search reads their recent posts and watches the video clips in them. You can narrow it to the topics you care about.
- Step 3
Find the strongest moment
By hand
Scrub through the recordings for the 20–60 seconds where they make ONE clear claim, prediction or explanation.
With the tool
Each result is one moment: the claim written out, whether it is a claim, prediction or explanation, and where in the clip it is.
- Step 4
Post the clip as the visual
By hand
Download the clip, cut it and upload it as your own video, with their name on it.
With the tool
We quote their post instead. Their clip plays from their own account under your words, and the credit is built in.
- Step 5
Add the value in your caption
By hand
Write the take: a workflow, a breakdown, a disagreement, an example, an implication or your opinion.
With the tool
You pick the kind of value, or let us pick. The draft is in your brand’s voice, names the person and topic in the first line, and you edit it.
One rule across every step: keep the person’s name and the topic obvious, so people know at once why they should stop.
$19/month
Your first run is free: suggest the people, then find moments from your first 5. No card until you choose the plan.
- Every week: all your pinned people read, up to 20, clips included
- An email with the best moments, each with a Quote on X button and your caption already written
- 400 credits a month for searches you run yourself (50 each)
- Change your people any time. Cancel any time.
No plan? Each search is 50 credits, as you go.
Borrowed attention, earned honestly.
You always post
It finds and drafts. It never posts for you.
Quote, don’t copy
Your post quotes theirs. We never download or re-upload their clip, so it stays theirs, with their name on it.
No words in their mouth
Drafts only say what the person actually said, and never suggest they back you or your product.
Your value, not theirs
The caption has to add something. No “This.” or “So true”.
Quick answers.
Where do the moments come from?
From the people’s own posts on X, including the video clips in them. A podcast, interview or talk counts when the person or their show posted the clip on X.
Do you cut or download the clip?
No. Your post quotes theirs, so their clip plays from their account under your words. You don’t re-upload anyone’s video.
What does it cost?
Your first run is free. The weekly plan is $19 a month: we read all your people every week, email you the best moments ready to quote, and add 400 credits a month for your own searches. Without the plan, each search is 50 credits. Writing the posts is always free.
Does it post for me?
No. You read each draft, edit it and post it from your own account. There is a Post on X button that opens the post ready to go, with their post quoted.
Do I need to know the 10–20 people already?
No. Suggest people finds the voices your audience listens to and checks that each account exists. Keep the ones you want, add your own.
Can I plan a series?
Yes. In the content tool, a topic with pinned accounts can mix Authority posts into a dated plan, next to your own posts.